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III 81 I I
M. A. TERRY, Wholesale Distributor
Standard Oil Co. of California
PHONE 3401 OTHELLO
Since 1934, we've been expanding our system to bring telephone service to the Cole#nbia Basin area. )
i
PLAN TO ATTEND THE
TWO PERFORMANCES
SAT., SEPT. 6 SUN., SEPT.7
7 P.M. 2 P.M.
and the
Fair
SEPTEMBER 5-6-7
EXHIBITS ~ RIDES ~ CONCESSIONS
|
Parade Saturday 2 P.M.
(downtown Moses Lake)
FAIRGROUNDS
MOSES LAKE
Making a desert blossom meant building
a complete, new communications system
Twenty years ago, much ot c~: ,:~,mgton
was sagebrush wasteland. Then cam~= the Co-
lumbia Basin project with its plat~.s for a huge
dam and thousands of miles of irrigation canals.
Right from the beginning, one of the important
"tools" needed was telephone service. And we
began, even before a yard of earth was moved,
to create a new telephone system in the desert.
We've invested hundreds of thousands of dollars
to build the new facilities in the Columbia Basin
...an investment which will mean much to the
West and to the nation. For it is helping turn
barren land into rich, food-producing farms.
i :,:., Your telephone
• -w ',. ..!?i!~i~i~
is one of today's
best bargains
Throughout the West, the Columbia Basin ~I~
phone story has been told in h~ of
growing communitie~ And, f~t at the Wasfs
growth has been, the telephone ,urn Mmra at
an even faster rate...twi~e as fastin the te~lto~
we serv~ For at toda~ In4e~ the tel~m~ I$
so economical more Imople ~ ~ ltK.,l~
mmfal, more ]people want f~
Highway mobile telephones have been help-
ing contractors and engineers build a network
of canals over the vast area. In 1934, we put a
private line circuit from Coulee Dam to Ephrats.
Today the dam itself is webbed with miles and
miles of telephone lines.., a nerve system ove~
which practically all operations are controlled.
And throughout the Basin area we've been build-
ing huge amounts of telephone facilities to
care of its amazingly rapid growth. In Ephrata,
for instance, three operators handled all calls i~
1942. Today, although dial equipment handle~
local calls, 25 operators are needed. In Mose
Lake, there weaw 66 telephones in 1935. Today
there are more than 2000...and the real growth
still ahead. Eventually, irri ation wat will
roach more than a m;li;on acres. And we'U keep
doing our bat to ,ee that the people who move
them will have telephon rvice equal to
in other areu lmm in the W t.
f